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Survey Results

How important is a company's website to your decision to use their product?   [Edit]

Survey period: 22 Oct 2007 to 28 Oct 2007

When it comes to online advertising can you judge a book by its cover?

OptionVotes% 
Very important - a bad website means a bad product62239.07
Somewhat important74446.73
Not very important1378.61
Not important. A company's website has nothing to do with the quality of their products895.59



 
GeneralRe: bad website != bad product Pin
Ben Daq22-Oct-07 22:03
Ben Daq22-Oct-07 22:03 
GeneralBrochureware Pin
couv dude22-Oct-07 5:36
couv dude22-Oct-07 5:36 
GeneralRe: Brochureware Pin
Jeremy Falcon22-Oct-07 6:03
professionalJeremy Falcon22-Oct-07 6:03 
GeneralPrices, Prices, Prices!!! Pin
SirTreveyan22-Oct-07 5:05
SirTreveyan22-Oct-07 5:05 
GeneralRe: Prices, Prices, Prices!!! Pin
Member 9622-Oct-07 5:42
Member 9622-Oct-07 5:42 
GeneralRe: Prices, Prices, Prices!!! Pin
Muammar©25-Oct-07 9:30
Muammar©25-Oct-07 9:30 
GeneralSomewhat important... Pin
el delo22-Oct-07 4:48
el delo22-Oct-07 4:48 
GeneralYou must be what your customers expect you to be... Pin
AlexCode22-Oct-07 4:03
professionalAlexCode22-Oct-07 4:03 
A bad site and a good site depends on what you expect of it.
So when we build a site we must dig what customers expect of it.

These days the company's web site is it's show room so it must provide full and accurate information of what the company have to offer.
The navigation must be intuitive and a way to contact the support or sales department must by accessible on every page.

After defining this then we stick to the presentation and find out what kind of UI best fits the users expectations. Some businesses may look good on fancy graphics and fancy animations but some don't... some may look good on fancy text colors but most don't...

So, your web site may not reflect your products quality but it will most certainly show how do you handle the commercial branch of your business and that will have its consequences on sales.
GeneralInformation Availibilty Pin
Joe Q22-Oct-07 2:54
Joe Q22-Oct-07 2:54 
GeneralRe: Information Availibilty Pin
Vasudevan Deepak Kumar22-Oct-07 3:24
Vasudevan Deepak Kumar22-Oct-07 3:24 
GeneralRe: Information Availibilty Pin
Joe Q22-Oct-07 3:37
Joe Q22-Oct-07 3:37 
GeneralThe Website is Important Pin
Vasudevan Deepak Kumar22-Oct-07 1:40
Vasudevan Deepak Kumar22-Oct-07 1:40 
GeneralRe: The Website is Important Pin
Shog928-Oct-07 11:49
sitebuilderShog928-Oct-07 11:49 
GeneralVery Important... if I haven't tried the product already Pin
LFirth22-Oct-07 0:41
LFirth22-Oct-07 0:41 
GeneralRe: Very Important... if I haven't tried the product already Pin
John M. Drescher22-Oct-07 10:01
John M. Drescher22-Oct-07 10:01 
GeneralRe: Very Important... if I haven't tried the product already Pin
ruben ruvalcaba24-Oct-07 12:46
ruben ruvalcaba24-Oct-07 12:46 
GeneralImportance of a Website Pin
Marcwolf196021-Oct-07 20:11
Marcwolf196021-Oct-07 20:11 
GeneralRe: Importance of a Website Pin
vurso78621-Oct-07 22:29
vurso78621-Oct-07 22:29 
GeneralNot Important Pin
Gautam Jain21-Oct-07 18:09
Gautam Jain21-Oct-07 18:09 
GeneralRe: Not Important Pin
devenv.exe21-Oct-07 22:27
professionaldevenv.exe21-Oct-07 22:27 
GeneralRe: Not Important Pin
ed welch21-Oct-07 23:30
ed welch21-Oct-07 23:30 
GeneralRe: Not Important Pin
cspgsl21-Oct-07 23:38
cspgsl21-Oct-07 23:38 
GeneralRe: Not Important Pin
Vasudevan Deepak Kumar22-Oct-07 1:43
Vasudevan Deepak Kumar22-Oct-07 1:43 
GeneralRe: Not Important Pin
V.22-Oct-07 3:29
professionalV.22-Oct-07 3:29 
GeneralRe: Not Important Pin
Jeremy Falcon22-Oct-07 6:00
professionalJeremy Falcon22-Oct-07 6:00 

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