please help me about pivot i cnt implement in sql sever ang give me a simple example

USE AdventureWorks2008
GO
-- Creating Test Table
CREATE TABLE Product(Cust VARCHAR(25), Product VARCHAR(20), QTY INT)
GO
-- Inserting Data into Table
INSERT INTO Product(Cust, Product, QTY)
VALUES('KATE','VEG',2)
INSERT INTO Product(Cust, Product, QTY)
VALUES('KATE','SODA',6)
INSERT INTO Product(Cust, Product, QTY)
VALUES('KATE','MILK',1)
INSERT INTO Product(Cust, Product, QTY)
VALUES('KATE','BEER',12)
INSERT INTO Product(Cust, Product, QTY)
VALUES('FRED','MILK',3)
INSERT INTO Product(Cust, Product, QTY)
VALUES('FRED','BEER',24)
INSERT INTO Product(Cust, Product, QTY)
VALUES('KATE','VEG',3)
GO

SELECT CUST, VEG, SODA, MILK, BEER, CHIPS
FROM (
SELECT CUST, PRODUCT, QTY
FROM Product) up
PIVOT (SUM(QTY) FOR PRODUCT IN (VEG, SODA, MILK, BEER, CHIPS)) AS pvt
ORDER BY CUST
GO

DROP TABLE Product
GO